Medios Digitales e Innovación con Inteligencia Artificial

Medios Digitales e Innovación con Inteligencia Artificial

Licenciatura en Medios Digitales e Innovación con Inteligencia Artificial<strong></strong><strong></strong>

Licenciatura con Acuerdo SEP No. 20253736

¿Por qué es importante la carrera de Medios Digitales e Innovación con Inteligencia Artificial ?

The rise of digital devices is changing the way in which information is consumed and how we relate to the media.

75% of world Internet users still watch TV daily; however, 48% of them is connected to multiple screens at the same time.

The media, exclusively radio and television, are no longer sufficient to satisfy content needs, which is why the concept of multiplatforms has arisen.

The activities most frequently performed in these media are: visiting social networks, searching for information, watching videos, listening to music and downloading applications.

Si a esto se le suma el auge que esta teniendo la Inteligencia Artificial en todos los aspectos de la vida cotidiana, los profesionales que sepan aprovecharla eficazmente para innovar en la producción de contenidos así como en el alcance a las audiencias tendrán claramente una ventaja competitiva.

Students at the University of Celaya have the opportunity to study a double degree at the University of Celaya. Master's Degree in Radio and TV Production and Production at the Francisco de Vitoria University. al mismo tiempo que concluyen sus estudios de la licenciatura en Medios Digitales e Innovación con Inteligencia Artificial.

Master's degree in Information technology management

What makes us different?

  • Infrastructure that fosters creativity and learning.
  • Especialidad integrada en el plan de estudios
  • International networking.
  • Teachers recognized different fields.
  • Student life.
  • Acknowledged Alumni as leading entrepreneurs.
  • Recognized by employees for the high profile of students and alumni.
  • Active internationalization program.
  • Intensive language program
  • Intensive program of national and international professional internships.
  • Soft skills developmentprogram.
  • GIFF winners.
  • Challenge-based learning

Entry Profile

Buscamos estudiantes con:

  • Knowledge of high school level or equivalent, preferably in the area of social sciences-humanities and/or economic-administrative.
  • Ability to communicate orally and in writing. 
  • Uses information technology to research and solve problems.
  • Produces content and transmits information.
  • Argues a personal position on issues of interest and general relevance, considering research and other points of view in a critical and reflective manner.
  • Curiosity, questioning and critical thinking in situations that have an impact on the community in general.

    Perfil de egreso

    At the end of the course, the graduate will have the following characteristics

    El egresado será capaz de:

    • To know and apply the communication and information theoretical fundamentals in different social contexts in order to improve the communicative conditions of any type of social structure.
    • To act as mediator to reconcile different nature communication problems as: organizational, social, political, economic, cultural and educational.
    • To promote objectivity, opportunity and veracity in journalistic activities.
    • To create messages supported in the new communication mechanisms that are generated through new digital technologies, delving into their structures, functions and applications.
    • To structure, organize and produce image and advertising strategies for people, goods and services.
    • To use new digital programs tools for printed materials production.
    • Construir mensajes audiovisuales utilizando todas las herramientas tecnológicas de diseño digital, diseño editorial, diseño fotográfico y diseño de interfaces.
    • To develop research in social sciences field applied to communication.
    • To undertake and successfully manage a self-employment business.
    • Aprovechar la Inteligencia Artificial para para facilitar los flujos de trabajo en la producción de contenidos y potenciar el alcance entre sus audiencias.

      How will you stand out as a graduate?

      • You will be a proactive, innovative, enterprising leader with values.
      • Especialista en el área de comunicación audiovisual, diseño digital, editorial y de interfaces para desarrollarte en tu negocio propio o bien colaborando con agencias de publicidad, casas editoriales, televisoras, radiodifusoras, periódicos y empresas cinematográficas.
      • Serás experto en potenciar e innovar en tu labor profesional utilizando todas las herramientas que la Inteligencia Artificial ofrece.
      • You will master contemporary communication languages in current digital media such as social networks and new information technologies.
      • You will have a world class training.
      • Full domain of english language.
      • You will have real experience through projects liked with regional companies and institutions and be able to carry out organizational, political or corporate image communication projects and strategies.
      • You will have a global vision of your professional field.

      ¿Por qué estudiar en la Uni?

      VIAJAS

      Uni has an international scholarship program for you to gain global experience.

      PRACTICAS

      Train, either for health or as a high performance athlete in the sports program.

      DESCUBRES

      The research department is one of the most important in the region.

      INNOVAS

      We have an engineering innovation center with state-of-the-art machinery for you to learn how it is used in the industry.

      CREAS

      The media center allows you to explore your creativity and bring professional-level audiovisual productions to life.

      DIALOGAS

      In the language department, learn or improve your level of English and other languages for greater professional advantages.

      CONOCES

      The Library, both physical and virtual, has the best collections for you to research the most up-to-date information on any subject.

      EMPRENDES

      Bring your business or social entrepreneurship ideas to fruition with our startup center program.

      CRECES

      Through the offer of postgraduate programs, courses and diplomas that qualify you for professional development.

      VIVES

      Uni is the only institution in the region with on-campus residence halls in order to offer you security and comfort.

      Know your campus

      ¿Qué tan buena es la Universidad de Celaya?

      Phone number: +52 (461) 613 9099
      informes@udec.edu.mx

      Opening hours

      Location: Carretera Panamericana km. 269 Col. Rancho Pinto, Celaya, Guanajuato, Mexico C.P. 38080

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